Internet Use in light of the Uses and Gratifications Theory

PBS Frontline Documentary: Growing Up Online Uses and Gratifications (Katz and Blumler) The documentary initiatory presents to us a barrage of reasons why teenagers are supposedly hooked to the internet, and the activities in line with the use of this medium this is an lesson of genius of the basic premises of Katz and Blumlers Uses and Gratifications Theory: that the audience actively chooses a particular medium for indisputable reasons and to touch certain goals. This highlights the fact that the audience is a discriminating substance abuser instead of being a passive recipient of media. twain teenager or group of teenagers call for their own reasons for victimization the internet, it may either be to play a encounter with friends or make friends through online games themselves, subscribe in the have intercourse with the hottest hits or veritable(a) take a panorama into an early(a)(prenominal) individuals life through his/her homepage. This shows how even ts and conditions in the instauration influence media use. The internet is shown as an outlet for self expression, an thrust for communication and a source of entertainment free from look that can be imposed by authority figures a wish(p) parents. This is overly one and only(a) of the reasons for medium choice for gratification need.

roving phones as second preference of medium when internet ingress is unavailable, shows one of the theorys basic assumptions, how the medium competes with other avenues, like other forms of media, for gratification. On one level, the internet is industrious for Informa tion-seeking to be quickly met by accessing ! sites such as Sparknotes which makes perusal oftentimes easier considering teenagers lifestyles and other factors like while constraints. intimately everything needed, like things regarding matters such as suicide or even maintaining eating disorders, are easily available online. On other level, the exchange of information shows how individuals use medium name with others and check models of behaviour from whom they would base their own actions. Even...If you want to get a full essay, order it on our website: BestEssayCheap.com

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